The size of and relationship you have with your sphere of influence can be the difference in wondering where your next loan is coming from, and consinstently getting referrals that close handed to you each month from other professionals who have clients and are doing marketing.
leadPops provides a truly innovative way to support your referral partners -- helping bring them business and exposure, while at the same time, separating yourself from the other LOs and mortgage brokers that are inevitably going to be talking to and pitching the same local professionals you are.
To give you more opportunities, and add an exclusivity factor to each professional you're interested in showcasing, we've broken up your "Local Pros" section into 3 cities or geographic areas you want to focus on.
From there, you can load up any local professional you'd like to showcase. Simply type in (up to) 3 cities below, and check the boxes next to the types of partners you'd like to showcase. This will set up your personal "Local Pros" directory. Think about it as a mini yellow pages site or local concierge page built right into your mortgage website.
Not only is it added leverage with building new relationships and nourishing existing referral partner relationships, it's also a great service for your clients. It keeps them on your website for longer periods of time, and can eliminate their need to have to go out on their own to find trusted business professionals.
Building a directory of local business professionals also gives you the opportunity to get your business linked to their website/marketing, which in turn, will drive more traffic to you and can help you get better search engine rankings.
You can easily add or remove partners any time. Once your leadPops website is up and running, you can simply send us the website URL or LinkedIn profile of the partners you're wanting to showcase, we can load them up for you so you can focus on building your business and relationships, not managing website content!
We can also turn off the "Local Pros" option altogether, and of course, reactivate it at any time.
If you have questions and/or would like to schedule a time to learn more about this section and talk strategy, don't hesitate to book a time with one of our marketing experts -- CLICK HERE
If you're not interested in using your website to build your referrals and sphere of influence right now, simply check the box below indicating you'd rather not activate this feature at this time, then scroll down to compete the rest of your website launch checklist.
Otherwise, skip that checkbox, fill in up to 3 cities (you can always add more later), and pick the types of referral partners you'd like to showcase in each city. Once your directory is created, we'll help you add your referral partners!