Deadline: November 4, 2024
The DTC Hall of Fame honors individuals who have made an enduring and significant contribution to the DTC marketing industry over the course of their career. This prestigious award recognizes leaders who have consistently driven innovation, shaped industry practices, and inspired future DTC marketers through their vision, dedication, and impact.
Ideal nominees are individuals whose careers have shaped the DTC marketing landscape, left an indelible mark on the industry, and are paving the way for future advancements.
There is no fee for nomination entry. You may nominate as many individuals as you would like.
All nomination information is kept confidential. Please email Jennifer Kovack (Jennifer@dtcperspectives.com) with any questions.
Eligibility:
- Inductees can be from any sector of the DTC Industry: Pharmaceutical Manufacturer, Agency, Media Channel, DTC Service Provider, Government, and Academia are all eligible for this award.
- Nominees should have a minimum of eight years’ experience in healthcare marketing to be considered eligible.
- It is not necessary to be retired to be eligible.
- Attendance of the awards ceremony will be required (April 23, 2025 at the Westin Copley Place in Boston).
Criteria:
- Career-Long Impact: The nominee should have a distinguished career in DTC marketing, with a proven track record of driving significant and sustained contributions to the industry over many years.
- Key Innovations: The nominee should have introduced groundbreaking strategies, technologies, or methodologies that have redefined DTC marketing and influenced the direction of their brand, company, and / or industry.
- Enduring Influence: The nominee’s work should have a lasting influence, with their contributions continuing to benefit and inspire current and future DTC marketers.
- Leadership and Mentorship: The nominee should have demonstrated exceptional leadership, having mentored and inspired others in the industry, and contributed to the development of DTC marketing talent.
- Ethics and Integrity: The nominee’s career should reflect a commitment to ethical marketing practices, integrity, and a focus on the long-term well-being of their patients and the industry.
Nomination Letter Recommendations:
- Career Overview: Summarize the nominee’s career, highlighting key milestones, roles, and contributions that have shaped the DTC marketing industry.
- Pioneering Achievements: Detail specific innovations, strategies, or initiatives that the nominee has introduced, explaining how these have influenced the industry or set new standards.
- Enduring Impact: Describe the long-term impact of the nominee’s work, including how their contributions have continued to benefit their patients and / or their industry peers.
- Leadership and Mentorship: Highlight the nominee’s leadership qualities, including their role in mentoring others, fostering talent, and advancing the DTC marketing profession.
- Ethical Contributions: Provide examples of the nominee’s commitment to ethical practices and their efforts to promote sustainable and responsible marketing throughout their career.
- Supporting Evidence: You may provide any supporting documents, such as campaign results, testimonials, or industry recognition, that strengthen the nomination.